Archive for the ‘Video Equipment’ Category

HD, 4K, or 8K? The Right Resolution for Your Business AV Setup

Digital displays are the cornerstone of modern business communication, marketing, and education. They are everywhere – in office meeting rooms, schools, restaurants, hospitals, and stadiums. Whenever a business owner wants to add new displays to their setup, they’ll need to make some choices. The first question they need to answer is which display resolution to choose. This article gives the answer. Understanding Resolution and Its Impact on Image Quality To put it simply, resolution reflects the number of pixels that make up an image on a display. More pixels mean sharper, clearer images with more detailed content. Today’s most common…

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How to Choose the Right Projector Screen

Choosing the right projector for your business may be a tricky task and getting the right one matters. You know what else matters? The screen! Which screen should you pick? And is a projector screen even necessary? This article will help you to make the right decision. Why You Need a Projector Screen Is a projector screen absolutely necessary? Actually, it’s not. You can use a white wall or a whiteboard as a screen – if the surface is very smooth and the room is completely dark. However, it is hardly possible to fulfill these requirements in the office environment….

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How to Choose the Right Projector for Your Business

Whether you want to update your conference/meeting room AV setup or impress your venue visitors with stunning visuals –a projector could be your best solution. But how to pick the right one? This guide gives the answer! Types of Modern Projectors The first step is to choose the technology that your new projector will use – which primarily means, the way it produces light. There are three main options on the market today: lamp, LED, and laser projectors. Let’s discuss the pros and cons of each of these types. Lamp Projectors This type of projector has been used for decades….

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Elevating The Audio Quality Output of Your Business

If your company uses audio communications you should make sure that the AUDIO quality issue is not overlooked. Whether you record a podcast or host an offline conference, the clarity and audio quality are vital – and it’s been proven by scientific research. So, if your company uses audio communications you should make sure that the sound quality issue is not overlooked. In this article, we will give you some actionable advice on improving the quality of sound you produce. But first, let’s discuss why your business even needs audio. How Audio Can Help Your Business Grow People love listening….

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5 Creative Ways to Use Your Video Wall

Video walls are today’s hot marketing tool. You may have heard that content marketing is a top way to tell your brand’s story, but have you considered incorporating video with the purchase of a video wall? If you are stuck with a vision of an ad for your product or service on a continuous loop in your lobby or retail location, this blog outlines five creative new ways to use your video wall. We provide innovative ideas and tips for launching the concept. #1 Behind the Scenes Videos If you have visited Ben & Jerry’s, Anheuser Busch, or Maker’s Mark,…

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